About the founder & her ‘why’…
Hey! I’m Irena, and for as long as I can remember, I’ve loved bringing people together for shared experiences. I love learning new things, making it fun, and creating spaces where people connect, feel at home, and walk away with something special.
In 2015, I landed in Morocco on what was supposed to be a quick visa run from Spain. I had no idea it would turn into some of the most life-changing years of my life. I ended up co-founding a surf hostel in a sleepy little town called Tamraght—before it became the hub it is today.
We started small. I just wanted to create a place that felt warm and welcoming, something I would want as a traveler. But within a year, we had won Best Hostel in Morocco and 2nd Best in Africa and were featured in Lonely Planet.
Why did we stand out? Because I cared about the details. We were the first to offer rooftop accommodation on the coast, the first hostel to include yoga, and we made sure people weren’t just guests—they felt part of something. We shared big meals together, laughed over breakfast and dinners, and created a space where solo travellers became friends. I built something I was proud of.
Leaving that hostel was one of the hardest things I’ve done. The business was the only thing holding my relationship together, and when we split, I had to walk away. But deep down, I knew: I could do it again.
Since then, I’ve found a new passion that has completely changed my life—dance. It’s reshaped how I travel, how I spend my time, and who I surround myself with. It’s a universal language, and no matter where I go, I seek out local dance communities.
But when I searched for dance holidays and retreats that combined travel, culture, and deep learning, that were also intimate, yet affordable… it was difficult to find much.
So I decided to create it.
A dance holiday that’s about more than just learning steps
This is for people who want to dance, travel, explore, and connect with others over a shared interest. A place for people wanting a safe and supportive space to start somewhere. A place for the ones who think “they’re too old” or with “two left feet” to join– because the only regret you’ll ever have is not doing it sooner. It’s also for advanced dancers, and for those who want to be surrounded by other dancers, to grow in intimate and supportive spaces, and make incredible memories together.
Imagine…
✨ Stunning locations around the world (currently hosting in Morocco!)
✨ Immersive dance holidays of various styles—go much deeper than your average group class, diving into different cultures, travel and with time to relax and explore
✨ Wellness sessions to stay balanced and centred throughout
✨ A fun, warm, and welcoming vibe—structured but flexible, an adventure & wellness holiday, with dance at the soul of it
I’m always open to feedback and learning what makes experiences even better. What I’ve heard loud and clear is that my kind of people don’t care about luxury—they care about connection, dance, and adventure. My mission is to create more and more high quality and inclusive holidays fostering community, with travel, fun, and immersive learning.
Can’t wait to meet & dance with you
X Irena
You can also find us on BookRetreats.com.